Creativity Tutorial

Music for a Car Commercial

  4.4   (3)  - log in to review
10 Videos | Length: 45min 45sec
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  • image description 9:26

    Session Run-Through

    Josh Bess gives you a look under the hood of the Ableton Live session he used to create the music for a car commercial.

  • image description 4:52

    Getting the Commercial Job

    In this video, Josh discusses how he got the job making the music for the commercial.

  • image description 4:53

    The Approval Process

    Josh answers a viewers question regarding the process of coordinating the the video company and getting final approval on the music.

  • image description 3:47

    Choosing the Tempo

    In this video, Josh talks about how he chose the tempo for the commercial's music.

  • image description 2:47

    Did You Mix & Master Before Turning In?

    Josh answers a viewers question about whether he mixed and mastered the music before turning it in.

  • image description 3:06

    Video Project Advice

    Josh shares some advice regarding working on music for video projects.

  • image description 4:32

    Synth or No Synth?

    In this video, Josh answers a question about the "Serum" track and discusses the EXHALE vocal synth he used on the track.

  • image description 6:21

    The Samples

    In this video, Josh discusses the samples he used in the music.

  • image description 4:39

    The Sound Effects

    Josh talks about the sound effects he used and where he got them.

  • image description 1:22

    Webinar Outro

    Josh gives his final thoughts on using music to help create emotion and closes out the live webinar.

Product Overview


In this Josh Bess Webinar Series, Josh cracks open his DAW and speaks about creating the soundtrack for a Toyota car commercial. Josh focuses on more of the emotional aspects of composing music for video or other mediums, rather than getting caught up in the technical points.


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Music for a Car Commercial is rated 4.4 out of 5 by 3 .
Rated 4.5 out of 5 by from Awesome Breakdown This is a great video to get an overview of how music to vision is made.
Date published: 2017-10-02
Rated 5.0 out of 5 by from Great intro to music for commercials Joss was very helpful in explaining the building blocks needed to approach music for commercials in concise videos.
Date published: 2017-07-28
Rated 2.0 out of 5 by from Didn't really go into specifics I would have loved to hear a detailed explanation on how to convey emotions through music.
Date published: 1969-12-31
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