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Production Tutorial

How to Produce Faster, More Effectively & Creatively

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47 Videos | Length: 2hr 21min 50sec
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  • Introduction 0:57


    Multiplier welcomes you and goes over what the series is all about.

  • Mouse DPI Modes 2:52

    Mouse DPI Modes

    Learn how to optimize cursor speed, using the side buttons on a mouse to toggle between these speeds, called DPI modes, to work faster and more efficiently.

  • How to Always 4:52

    How to Always "Win"

    This is the most important time-management principle. If you learn just one concept, learn this one. It applies to both hour-by-hour choosing of tasks, as well as long-term strategy and direction.

  • Corridor Test 1:45

    Corridor Test

    Use this to make sure you're being effective (doing the "right" things), in all aspects of creating music.

  • Match DAW to Ambient Light 1:49

    Match DAW to Ambient Light

    Do this to avoid/reduce eye fatigue, when using your computer for more than a short period of time.

  • Everything You Can See 4:01

    Everything You Can See

    See how to optimize the layout of your studio space, when working in your bedroom, or the living room. It's a super powerful strategy to feel more creative, and more productive.

  • Listening Volume 4:16

    Listening Volume

    Every 10/15 minutes, change the listening volume. Learn the reasons why.

  • Systematize Networking 4:47

    Systematize Networking

    Because of Dunbar's number (explained in the video), you'll need to create a system to effectively network/market your music.

  • Closing Other Apps 1:50

    Closing Other Apps

    It's a simple idea, but one of the easiest to implement, and an extremely common mistake I see.

  • Search 2:47


    Folders aren't the best way to find files. There's a reason all the big platforms (Netflix, Gmail, Amazon, etc..) use search instead. Let me explain.

  • Batch Renaming for Search 2:09

    Batch Renaming for Search

    Use this to make your sample collection keyword searchable.

  • Keyboard Shortcuts 4:25

    Keyboard Shortcuts

    This is probably the most important technique to work fast. In this video I explain why. Spoiler: it also allows you to work more creatively!

  • Plug Everything In 3:22

    Plug Everything In

    It's a simple idea, but super important and I explain why. I also give some ideas for ways to implement this.

  • Don't Reinvent the Wheel 1:49

    Don't Reinvent the Wheel

    Spend your time focusing on the creative components of what you're creating. Spend time and energy on what makes your track uniquely exciting and interesting.

  • Reachability 3:47


    You're more likely to use gear you can reach. There's more nuance to this though than you might expect. Let me explain.

  • Social Proof 2:29

    Social Proof

    This is commonly misunderstood. It's also one of the main pillars of influence and marketing.

  • Write Down Solved Problems 2:47

    Write Down Solved Problems

    Again, a simple idea, but it's a very common mistake people make.

  • Do Hard Things When Easy 2:39

    Do Hard Things When Easy

    With lots to do (sound design, songwriting, marketing, admin, etc..) use this concept to decide which to work on. You'll do it better, faster, and more enjoyably.

  • Night Colors 1:41

    Night Colors

    This completely transforms the night-time producing experience - not to mention, you can use it to get creatively unstuck!

  • Playback Devices 3:37

    Playback Devices

    If you want to produce effectively (doing the "right" things), this is a critical technique.

  • Archive & Start Fresh 1:24

    Archive & Start Fresh

    This is a very necessary strategy to avoid getting stuck, and creating the same things over and over again.

  • Reduce Choice 3:24

    Reduce Choice

    Choice paralysis is the enemy of working fast, and completing tracks. Reducing choice also forces creativity.

  • Bounce to Audio 3:42

    Bounce to Audio

    Commit to ideas and move forward in the creation process. I also show how to do all this, WITHOUT losing the ability to go back and redo/change something, if need be.

  • Measure 1:23


    Be more effective at mastering, and reduce time wasted dealing with uncertainty.

  • Stand Up 4:04

    Stand Up

    It's a way to be more creative, and not to mention healthier. I share some insights and ideas as to why, and how to implement this in your own space.

  • Do a Test Master 1:52

    Do a Test Master

    Use this technique to be more effective in your mixing. With twenty minutes doing a test master, you can save hours of mixing in the wrong direction.

  • Liking Social Posts 1:40

    Liking Social Posts

    Done correctly, this is a simple way to improve name recognition and show interest, when pitching to small to medium size labels/platforms.

  • WIP Organization 2:17

    WIP Organization

    Explore some strategies and techniques for staying organized.

  • Lead Domino 3:14

    Lead Domino

    What task would render everything else either easier or obsolete?

  • Ergonomics 6:14


    This is one of the most important, but usually ignored, concepts when setting up a space. I share lots of the most important ideas, from monitor height, to chair type!

  • Time Challenge & 80:20 Analysis 4:58

    Time Challenge & 80:20 Analysis

    Use a "time challenge" to work faster, but maybe more importantly, to work on the "right" things. Explore 80:20 analysis, to work on the 20% of things, that contribute to 80% of a track's quality/success.

  • Automate 2:25


    Automate anything that doesn't add any creative value to what you're doing.

  • Chase Antelope 3:03

    Chase Antelope

    A lion could eat mice (easier to catch), instead of antelope - but they don't. Find out why, and how this concept applies to everything you do as a music producer or DJ.

  • Systematically Personalize 1:36

    Systematically Personalize

    Use this to be more effective in pitching tracks to influencers/labels/platforms.

  • What Not to Say 2:31

    What Not to Say

    Avoid one of the biggest mistakes I see when people send me tracks.

  • A/B Testing 3:45

    A/B Testing

    This is basically how the internet works, yet most music producers never do it. We should.

  • Defaults 2:10


    Explore one of the most fundamental techniques of working faster, learn why, and see a few examples.

  • Light 3:04


    Use light to control your energy level. See how...

  • Smell 1:12


    Almost always overlooked, but it's a quick and simple way to make you feel better, more creative, and more productive.

  • Random Sample Trick 3:27

    Random Sample Trick

    See this creative hack, a beautiful little concept for finding the next sample to use.

  • Social Media Numbers 6:28

    Social Media Numbers

    Love them or hate them, learn how to build those initial social numbers. It's necessary to be effective in marketing your music.

  • Change Colors 1:40

    Change Colors

    It sounds simple, but it works. It's called a "pattern interrupt", and I explain WHY it works.

  • Stay Focused 3:26

    Stay Focused

    Learn how to stop your phone stealing your attention, as well as a favorite productivity hack of mine, the "train journey to nowhere".

  • Single Plug-In Challenge 1:45

    Single Plug-In Challenge

    There's a trick to this, a way to do it for free, resulting in you being more creative.

  • Batching 5:25


    I share a few examples, as well as what types of things you should batch.

  • Ten Ideas a Day 2:20

    Ten Ideas a Day

    The magic is in the final three or four ideas... Let me explain.

  • Keep It Simple 4:40

    Keep It Simple

    Again, it sounds obvious, but most people don't do it. I share a whole range of examples to enforce the concept.

Product Overview

Adam Pollard aka Multiplier, delivers an indispensable video tutorial series on how to produce music and tracks faster, more efficiently and creatively. Presented in a "Talking Head" seminar style, this series contains 47 videos covering a wide range of topics, techniques and insights. If you work in a studio or need fresh ways to create your music and content, this series will be a great help.

Adam starts of by welcoming you and then hits the ground running with tutorials on important time-management principles, ways to make sure you’re being effective in all aspects of creating music, tricks to make sure the person you’re pitching your track to recognizes your name, and how to avoid/reduce eye fatigue, when using your computer for more than a short period of time.

Throughout the rest of the video tutorials you’ll gain priceless information on numerous topics relating to productivity in the studio, social marketing of your music, pitching your music to others, setting different moods in your workspace for more efficiency and creative stimulation, DAW tips and tricks, implementing theories such as the 80/20 rule, time challenges, and the “Ten Ideas a Day” exercise and much, much more.

See the individual tutorial descriptions for more info. If you are a producer or studio enthusiast, this series will seriously give you a fresh perspective on what you do. See how to make better productions with less effort and more enjoyment, and even open new opportunities for yourself and brand… Watch “How to Produce Faster, More Effectively & Creatively” today.

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